A man swims in the ocean.

As a feat of endurance, Lewis Pugh's The Long Swim is almost unparalleled, and has a message of sustainability at its heart.

About the Author Rhys Herbert

Rhys is Conscious Creatives' resident writer and photographer. His work has been published in various online publications, and he was recently chosen to update a bestselling book on SEO. He continues to seek new and interesting angles for his photography work, shooting his local streets on 35mm film.