our work

a Selection of projects

Below are summaries of some of the projects we’ve worked on in various capacities. You’ll find testimonials and case studies for you to look through. It’s a very braggy page, so don’t feel you have to read through it all. We do hope that it showcases enough to feel like the small amount of risk you’re balacing is worth it.

"Nothing speaks to their skills like the sheer beauty of the creations they have produced for us—and the 5000% ROI we’ve seen in some of the paid advertising campaigns they have managed!"

"Mark and his team have helped to increase our conversion rate across key product pages by over 60%."

"This has helped towards our amazing growth over this year."

"Having automated emails that support us getting back abandoned carts and introducing new prospects to our brand in a fun, engaging way has been invaluable. Our list and sales are growing!"

"We approached Conscious Creatives because we wanted to work with a company whose values aligned with our own. Our charity’s purpose is to create positive social change with museums and we work with partners who share our commitment to creating positive change for people and the planet."

"I highly appreciate your expertise in the field of sustainability and CSR communication, which added considerable value to our breakout session and the entire CSR Day. As you’ve seen, our guests were very interested in your experiences with storytelling. Thank you for handling such a big group in the interactive part of the session"

Long-term Growth in Supplements

Our contracts are typically 30 day cancellations because we believe that the quality of our work will speak for itself. Sometimes those contracts last for years because of our dedication, skillset and consistency. 

Over 6 years we helped a leader in menopause supplements in Australia go through the pandemic, multiple website versions and a lot of First-Time customers in a very challenging marketplace. Menopause is getting more and more talked about but we’ve had to use a lot of very educational content and develop a full funnel to ensure new customers coming through the system. Competitors began outspending and outgrowing our client and we had to fight hard for every search, every click and every eyeball. We delivered 45% growth over those years going from a 6 figure per month business to a 7 figure per month business.

PPC | Ecommerce | supplements

Sustainable Skincare 

Our now fast-accelerating skincare client have been enjoying a 2024 of growth across all major KPIs while maintaining an impressive donation to non-profits. 

An all-organic, B-Corp, UK-made skincare company launched in late 2022 and after a year of stalled growth approached us to see whether we were a good fit for helping them get out of their cycle and crack the Pay Per Click code. We supported them through our entire program of work and building on their impressive sustainability credentials we have delivered 500% growth in first-time customers over 7 months and a 60% reduction in nCPA. 

PPC | Ecommerce | skincare

Marketing Is Tough, Marriage Is Harder

With our experience working with therapists we had an exciting referral to work with a leading Relationship Therapist in the US. He had a series of work that specifically helped women work with their husbands that were struggling to open up. 

Our client had done a lot of work on himself after he struggled in relationships for years and then created a way for women to engage from his own experience. We worked with him on a complete marketing funnel. Productising his business and working through organic and paid media. We built lots of custom landing pages and focused on conversion, ROAS and attribution for the best nCPA. Enjoying years of growth even as the platforms and markets changed.

PPC | Ecommerce | Landing pages

Supporting A Cornish Landmark

St Michaels Mount is a core part of the Cornish landscape and the family owned estate needed help with their sustainability and their marketing. 

We helped them through a series of workshops and strategy sessions, culminating in a series of PDFs and presentations that had bespoke marketing plans for their organisation and it’s many businesses that were rooted in sustainability. Covering topics that included email marketing and more practical marketing plans like introducing a herb garden to the restaurant and using those herbs in the dishes that make the most of the local fish, landed within a few miles. 

Strategy | sustainability | local

SEO For Political Apparel

Working with a fantastic apparel company that focused on political messaging was a real pleasure. They were at their early growth stages and needed some guidance and planning to ensure they hit their targets.

Planning for their SEO and Blog Writing we created bespoke guidance in the form of a series of PDFs and workshops that would allow them to rank for whatever keywords they wanted in their strategy going forward. Sometimes our work is direct and we can see the percentages going up. Sometimes we love to support and let clients find their own way with a helping hand. We are excited to see this company is thriving now and have gained a huge following across their social media pages.   

SEO | Blog writing | ecommerce

Carbon Neutral Growth

Carbon credits are a great way of neutralising carbon emissions over a long period of time. Understanding that they don’t fix or eliminate your emmisions but create an opportunity to offset even further was fundamental to our start-up client. 

We helped them develop their brand, build a new Shopify store, create compelling content across written, audio and video content and ultimately move into a position that would allow for Pay Per Click to be possible. They created incredible tech that led to the carbon breakdown of key products for a handbag manufacturer. Understanding how much carbon is produced through their manufacturing process allowed them to create the most sustainable bag possible. 

PPC | Ecommerce | BRANDING

Helping Therapists Get More Clients

Working with an organisation based in the US we had the absolute pleasure of working with some of the top therapists in the world to grow their business through educational programs. We were in charge of Pay Per Click across Meta and Google and delivering a mix of leads and sales through a standard ‘launch funnel’ model. 

We delivered a lot of success over the course of the project and some campaigns ran as high as 5000% ROI. A testament to the quality of the match between offer and audience, the hard work of our clients on their email list and the market fit they had. We had an easy job of making solid creative that delivered the important message efficiently. 

PPC | b2B | SERVICES

Growing Google For A Multinational

We had the unique challenge of working across 3 languages for a multinational with a HQ in the UK. We had to write Google Ads and SEO programs in English, French & Spanish. Meaning we had to work with a diverse set of skilled people and manage a complex project to deliver growth in leads. 

Ensuring consistency in keywords both long and short-tail across multiple properties and being able to deliver analytics and learnings that we could act upon across all of them was very challenging. We managed to ensure solid growth according to our clients targets on all 3 properties. 

PPC | b2B | SEO

Manufacturing Growth In Cornwall

Finding ways to get Cornwall out of its dependency on hospitality is something that sits across both our sustainability vision and our business vision. When we were approached to help a manufacturing company based in Cornwall continue their investment in the local area by growing their business internationally. 

We supported them with a brand new CRM using ActiveCampaigns impressive sales automation functions. Allowing them to focus on creating a new email newsletter to draw in their audience and have a place to properly manage their sales pipeline and pre-order communication.

email | b2B | SERVICES

Our Services

Built To Maximise Your Profit

Our services have adapted over the years to focus on delivering new customers in the most profitable way for our clients. While we offer a variety of different solutions our main services focus on 3 main areas:

PPC Management

We offer a completely managed service leaning into the platforms advanced AI to test different creative effectively, leading to lowest Cost Per Acquisition and the highest profitability.

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Email Marketing

We set up flows and campaigns that are aligned with your database. Delivering timely, conversion focused emails that will drive revenue in both new and returning customers. 

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Landing Page Design

Lots of ecommerce stores send their potential customers straight to the product page but we test a series of proven templates to increase conversion rates and profitability.

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